David Blecken
Nov 1, 2018

ADK forms partnerships to get closer to emerging technologies

The Schema project is an effort to bridge advertising creativity and cutting-edge innovation.

Plug and Play Tech Center in Silicon Valley (Shutterstock)

ADK has launched an initiative that it hopes will help incorporate emerging technologies and innovation into its business.

Dubbed Schema, the project aims to combine technological and creative resources to support the growth of large corporations and startups and help the achieve “global success through effective marketing and branding”, according to ADK.

Schema is a tie-up with four partners. They include the accelerator Plug and Play Japan, part of the Silicon...

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