Staff
Feb 24, 2017

The test market where sci-fi becomes fact

How is the consumer landscape developing in China? VR, new energy, smart shopping – you've heard the buzzwords, but the sheer numbers behind them are astounding.

 
China is a nation where living, working and shopping spaces have been ‘wired together’ with smart tech to improve energy efficiency, where a cyber security committee coined the SAEC (Society of Automotive Engineers, China) has already been established to police self-driving vehicles. The future is fast approaching, and the numbers don’t lie.
 
Download the report now.
Source:
Campaign Asia

Related Articles

Just Published

23 hours ago

‘Creators are the new Hollywood,’ declares YouTube ...

Neal Mohan discussed how creators are driving growth in YouTube viewing on connected TV as part of the platform’s creator-heavy pitch during upfronts week.

23 hours ago

Whisper unveils new phase of #KeepGirlsInSchool to ...

The latest poignant film seeks to normalise periods as healthy changes, empowering young girls to reshape their narratives around puberty.

23 hours ago

IAS launches 'Election Lab' to help marketers ...

With major political events, marketers must be wary of a rise in news-related misinformation and risky content to protect brand reputation.

23 hours ago

Google is fully embracing its AI era

Tech giant’s AI model Gemini will soon allow users to interact with it across Gmail and mobile apps, including a live voice chat feature and several multimodal advancements.