china

Premium
Value of data in focus at DMA China: Liveblog coverage
Premium
1 hour ago

Value of data in focus at DMA China: Liveblog coverage

Ad fraud, data monetisation and AI data mining are among topics being tackled at this year's Data Marketing Analytics China forum, taking place in Shanghai today.

Premium
Isobar promotes to fill China group CEO, CCO roles
Premium
2 hours ago

Isobar promotes to fill China group CEO, CCO roles

Company fills the role Jane Lin-Baden has retained since her appointment as APAC CEO last year and creates a group-level CCO spot.

Premium
Should luxury brands be excited about Tencent’s advertising claims?
Premium
4 days ago

Should luxury brands be excited about Tencent’s advertising claims?

In theory, an ad model like Facebook’s would not only benefit Tencent, but could mean more precise consumer targeting for luxury brands on WeChat.

Premium
Photos: World's biggest Starbucks opens in Shanghai
Premium
Dec 5, 2017

Photos: World's biggest Starbucks opens in Shanghai

The steampunk-inspired Reserve Roastery fills 2,700 square meters and is the second location of its kind, after one in the brand's hometown of Seattle.

Premium
Decoding Chinese millennials: Navigating gender roles
Premium
Dec 4, 2017

Decoding Chinese millennials: Navigating gender roles

Chinese millennials yearning for freedom and diversity are exploring blurred gender roles.

Premium
Holding large events in China: Lessons from the Victoria’s Secret Shanghai Fashion Show
Premium
Dec 4, 2017

Holding large events in China: Lessons from the Victoria’s Secret Shanghai Fashion Show

The biggest mistake brands can make is to assume that event planning in China is the same as everywhere else in the world.

Campaign Jobs

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins