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Dentsu's trial nears conclusion with admission of guilt

The company ignored a culture of illegal overtime, the president has acknowledged.

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Spikes Asia 2017: Innovation shortlist

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Podcasts: A sound investment for advertisers?

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Watch this week's 'Highs & Lows' show

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Content and production network CreativeDrive Asia opens ...

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Dentsu's trial nears conclusion with admission of guilt
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1 day ago

Dentsu's trial nears conclusion with admission of guilt

The company ignored a culture of illegal overtime, the president has acknowledged.

Premium
Spikes Asia 2017: Innovation shortlist
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2 days ago

Spikes Asia 2017: Innovation shortlist

The shortlisted entrants will present their work on the opening day of next week's festival.

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Podcasts: A sound investment for advertisers?
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2 days ago

Podcasts: A sound investment for advertisers?

Asia's podcast market is still relatively immature—but may hold major advertising potential for brands that can navigate the hurdles.

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Watch this week's 'Highs & Lows' show
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2 days ago

Watch this week's 'Highs & Lows' show

Just finished this week's show: Uber v Fetch, Nikon's blunder, McKinsey's buy, more.

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Content and production network CreativeDrive Asia opens in Singapore
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2 days ago

Content and production network CreativeDrive Asia ...

Former DDB Group Indonesia and Ogilvy RedWorks executive Dean Cloke named regional MD.

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Unruly launches emotional targeting tool in SEA
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2 days ago

Unruly launches emotional targeting tool in SEA

GroupM first agency group to use new tool.

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Chimney APAC restructures advertising division
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2 days ago

Chimney APAC restructures advertising division

Production house creates two new units to offer brands and agencies bespoke video and creative services.

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How older marketers stay relevant
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2 days ago

How older marketers stay relevant

An activist mindset will help older marketers adapt to changing times says the author of "A New Marketer".

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Review the week's key people moves and business wins
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2 days ago

Review the week's key people moves and business wins

Management changes at Blue 449 Sydney. Plus news on MediaCom, DDB, Essence, DigitasLBi, Wavemaker, The Story Lab, OMG, Kingdom Digital, Sime Darby and more.

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Review the week's key people moves and business wins
Premium
2 days ago

Review the week's key people moves and business wins

Management changes at Blue 449 Sydney. Plus news on MediaCom, DDB, Essence, DigitasLBi, Wavemaker, The Story Lab, OMG, Kingdom Digital, Sime Darby and more.

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Stores lose allure as mobile shopping grows: Mastercard
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2 days ago

Stores lose allure as mobile shopping grows: Mastercard

Preference for in-store shopping is falling particularly quickly in India, according to new research from the credit-card company.

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Can Starbucks stay on the boil in Asia?
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3 days ago

Can Starbucks stay on the boil in Asia?

BRAND HEALTH CHECK: Starbucks is buying big into China—but it may all amount to a hill of beans.

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Women to Watch 2017: Anjali Kapoor
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2 days ago

Women to Watch 2017: Anjali Kapoor

Learn about the achievements of Anjali Kapoor, head of digital for APAC with Bloomberg Media in Hong Kong, and the other 39 members of the 2017 Women to Watch.

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Google launches Tez payments app
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3 days ago

Google launches Tez payments app

Initially making the app available to more than 300 million smartphone users in India, Google also aims to take on mobile wallet titans such as Paytm in other markets.

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What websites are like for the blind: Dentsu and Yahoo provide a glimpse
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3 days ago

What websites are like for the blind: Dentsu and ...

Approaching things from the standpoint of people with disabilities can lead to better products and communications for everyone.

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China's value-obsessed, data-hungry shopping travellers
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3 days ago

China's value-obsessed, data-hungry shopping travellers

Price-sensitive Chinese shoppers dig out microscopic levels of information while planning overseas shopping expeditions. Here's what one retail-village operator learned about what it needed to provide.

FEATURED

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Chief ethical officer: Your next recruit?
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4 days ago

Chief ethical officer: Your next recruit?

Commitment to a social purpose is becoming key to business success. Do companies need a high-level executive dedicated to shepherding the effort?

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How Uniqlo’s positive approach to disability helps its brand
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4 days ago

How Uniqlo’s positive approach to disability helps its brand

A visibly inclusive hiring and ambassador policy helps set the company apart from competitors, even if that is not a deliberate aim.

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Jeremy Jauncey explains his 'Beautiful' empire
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4 days ago

Jeremy Jauncey explains his 'Beautiful' empire

The founder of every millennial's favourite travel site reveals how his company balances its client and consumer sides—and how he's planning to conquer China.

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This is the start of a new era for media agencies
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4 days ago

This is the start of a new era for media agencies

The era of media agency domination is over. It's finished. The model that sustained media agencies and fuelled the profits of the big six holding companies over the past decade is broken.

The Work

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One of these two brands touting sustainability seems sincere
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Sep 18, 2017

One of these two brands touting sustainability seems sincere

New Zealand's Ecostore hits the right green note, while Nespresso plays dumb about a tempest in a coffee capsule.

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Asia-Pacific YouTube Ads Leaderboard: August 2017
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Sep 19, 2017

Asia-Pacific YouTube Ads Leaderboard: August 2017

KBank tops the latest monthly list, which also includes The Rock, a trio of phone makers (Samsung, Apple and Xiaomi) and three video-game ads ('Clash of Clans', 'Clash Royale' and 'Garena Blade & Soul').

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Tasmania looks good enough to visit, maybe not to eat
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Sep 18, 2017

Tasmania looks good enough to visit, maybe not to eat

Tourism Tasmania film by Jim Jam and Goodoil Films is visually stunning, but not particularly appetising.

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SmarTone spells out what it has to offer in five letters
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Sep 15, 2017

SmarTone spells out what it has to offer in five letters

The Hong Kong telco launches a rebranding campaign through DDB Hong Kong.

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Hot Wheels shows that not every brand needs a higher purpose
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Sep 14, 2017

Hot Wheels shows that not every brand needs a higher purpose

From the US: 'The Drive' for Hot Wheels by BBDO San Francisco.

Focus

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Powered by PubMatic
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Powered by PubMatic

As brand advertising spend overtakes direct response spend in the programmatic ecosystem, transparency has become one of the most heavily discussed topics in our industry today.

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The Next Billion
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The Next Billion

The next billion users who come to the net will do so via mobile phone. How do you plan to make an impression? Follow this space for insight into the future of mobile advertising.

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X-files by Xaxis
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X-files by Xaxis

Welcome to the world of Xaxis. With offices throughout Asia including Hong Kong, Singapore, China and India, we own the largest global presence in the programmatic buying market. As digital marketeers, we face pressing questions every day. We created this spot to hold healthy debates about everything digital marketing, programmatic, and on the horizon.

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Women to Watch: The disruption series 2017
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Women to Watch: The disruption series 2017

Women to Watch, presented in partnership with TBWA, is our annual feature spotlighting young women making a mark on marketing, media and communications in Asia—collecting articles featuring women to watch throughout the year.

Find Your Dream Job

Engagement Meter

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Non-alcoholic beverages: Social-media marketing trends and top content
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3 days ago

Non-alcoholic beverages: Social-media marketing ...

Engagement Meter: Unmetric reviews the sector's top 10 recent posts, plus insights into social-media best practices.

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Brands post more Facebook videos, but where is the engagement?
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Aug 31, 2017

Brands post more Facebook videos, but where is the ...

This edition of Unmetric's Engagement Meter focuses on Facebook, including the top posts and top Facebook Live sessions from the past month.

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Engagement Meter: June's top social-media brand campaigns and posts
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Jul 3, 2017

Engagement Meter: June's top social-media brand ...

See how HP, Ford, Panasonic, Sun Life and more got reactions in the latest Engagement Meter, curated by Unmetric.

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Home-care industry social trends and top content
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Jun 14, 2017

Home-care industry social trends and top content

Engagement Meter: Unmetric provides the home-care industry's top 10 recent posts, plus insights into social-media best practices.

Videos

Events

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Spikes Asia Festival of Creativity
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Sep 27, 2017
Suntec Convention Centre

Spikes Asia Festival of Creativity

Spikes Asia, the Festival dedicated to creativity in the Asia Pacific region is taking place at Suntec Singapore from 27 – 29 September 2017.

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Media360 India
Premium
Oct 11, 2017
Mumbai

Media360 India

Media360India brings together industry leaders to address the most pressing issues impacting brands including a long-term view of new technology such as artificial intelligence and ad fraud, key challenges related to viewability and digital spend, insights and solutions to programmatic, and a deep-dive into measurements and the metrics that matter most.

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China Innovation Summit
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Nov 15, 2017
Shenzhen

China Innovation Summit

China Innovation Summit (CIS) is an industry-driven conference that focuses on brand development in China and beyond. This year, CIS takes place on the 15th of November in Shenzhen, bringing together brand marketers, technology leaders and innovators to discuss innovation in an ever-changing China.

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Marketing Innovation
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Nov 29, 2017
Singapore

Marketing Innovation

Marketing Innovation returns to Singapore this November with a focus on the operational and technological innovations that are transforming the APAC marketing industry. Marketing Innovation will show brands, agencies and creatives how to bottle innovation to give them the cutting edge moving into 2018

Galleries

MAGAZINE

PARTNER CONTENT