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Consumer loyalty and growing individualism pose challenges: Brand Summit China
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3 days ago

Consumer loyalty and growing individualism pose ...

A lively panel debate about whether Chinese consumers are more disloyal than others kicked off the the Brand Summit China, held in Shanghai yesterday.

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'NewCo' will scrap regional offices: Castree
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Aug 11, 2017

'NewCo' will scrap regional offices: Castree

Maxus APAC CEO moved to new global role in London; new GroupM company name will not begin with ‘M’

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Dentsu talks new business of creativity
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Aug 8, 2017

Dentsu talks new business of creativity

Dentsu’s top creative chiefs explain their pivotal role in helping to find innovative business solutions for clients.

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Trade Desk CEO: IPO funds will fuel Asian expansion
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Jul 14, 2017

Trade Desk CEO: IPO funds will fuel Asian expansion

Jeff Green predicts Asia will become 100% programmatic before the US.

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'NewCo' leadership takes shape in SEA
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Jul 4, 2017

'NewCo' leadership takes shape in SEA

MEC chiefs in Thailand, Philippines, Malaysia, Vietnam and Indonesia to lead newly merged agency with Maxus in their markets, while Singapore to be led by local Maxus leader.

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FCB rejigs China leadership
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Jun 29, 2017

FCB rejigs China leadership

CEO Edward Bell heads to Cathay Pacific.

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