Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 16 to 22 November.
1. Ducati Singapore
Engagement Score – 1,000
Have yourself a Diavel, 899 Panigale or a Hypermotard without the burden of paying for COE. We'll get it for you instead. Come on over and get some Authenic Italian Passion. Whilst stocks last.
Posted by Ducati Singapore on Thursday, 19 November 2015
2. Visa Malaysia
Engagement Score – 1,000
A click away to your perfect getaway. Enjoy 10% off all Hotels.com bookings any day, every day when you pay with Visa. #notatouristDiscover more at hotels.com/visa
Posted by Visa on Friday, 20 November 2015
3. MasterCard India
Engagement Score – 1,000
Congratulations Manish and Ryan Makhijia, our grand prize winners of the #cricketallstars contest! Father and son flew...
Posted by MasterCard on Monday, 16 November 2015
4. Logitech Philippines
Engagement Score – 1,000
The K480 is the perfect partner for multitasking because it can link up to 3 devices. Share with us what devices you...
Posted by Logitech on Thursday, 19 November 2015
5. McCain India
Engagement Score – 1,000
Remember the time when your mom woke you up to some delicious snacks on a Sunday morning? Relive #TastyMemories and enjoy McCain smiles today.
Posted by McCain Foods India on Wednesday, 18 November 2015
6. Miller India
Engagement Score – 1,000
This beautiful sand art made us drop that tie! Get ready to party hard as #MillerGoesAboveAndBeyond! @aboveandbeyond pic.twitter.com/wuuZxTVchp
— It's Miller Time (@millertimeindia) November 21, 2015
7. Nestle India
Engagement Score – 1,000
As a part of our 100 years celebration in India, we salute the incredible spirit of Fauja Singh! #100andRunning https://t.co/FdSNoPMh6L
— Nestlé India (@NestleIndia) November 21, 2015
8. Avon India
Engagement Score – 1,000
Thank you ladies for sharing your #BoldestLook. Last one hour to go. Keep sharing your boldest eye make up look & Win Avon gift hampers.
— Avon India (@AvonIndia) November 18, 2015
9. DBS Bank Singapore
Engagement Score – 1,000
Blue Ren will soon turn waste plastic into skyscrapers in Singapore. #changeasiatoday https://t.co/DNq1iXTzf7 pic.twitter.com/2QT3OxPvbg
— DBS Bank (@dbsbank) November 19, 2015
10. Sugarfree India
Engagement Score – 1,000
Everyone can join in! All you need to do is answer all the questions with the hashtag #WhoAmI
— Sugar Free (@SugarFreeIndia) November 18, 2015
11. Bacardi India
Engagement Score –997
12. Swiggy’s India
Engagement Score – 964
13. Truly Madly India
Engagement Score – 855
14. McDonald’s Korea
Engagement Score – 814
15. Changi Singapore
Engagement Score – 759