The Information
Publicis to shake up board: Arthur Sadoun takes sole charge, Maurice Lévy moves to emeritus role
Two boards become one as supervisory and management boards merge.
M&C Saatchi tightens processes to cope with high-level departures amid restructure
Staff resignations have included Steve Martin and Jamie Wynne-Morgan from M&C Saatchi Sport & Entertainment.
TikTok lets brands avoid violence and gambling with new safety tools
Two new inventory filtering tools will automatically place brands next to safe content across 11 verticals, including beauty and technology.
BBDO Worldwide chief creative David Lubars to retire
Americas CCO Chris Beresford-Hill will step into his role at the end of the year.
Lego rolls out overhauled brand identity
Design elements of the rebrand are inspired by comic books.
.png&h=268&w=401&q=100&v=20170226&c=1)
Lessons from 20 years of Dove’s Campaign for Real Beauty
On the 20th anniversary of the iconic campaign, Campaign asked industry experts why they think the platform continues to endure—especially during a time when inclusion is facing pushback.
Oreo claims the hamburger menu as its own
The campaign reframes the popular website icon into a depiction of its classic cookie in a rewards campaign.
Amazon draws up shortlist of three for global media pitch
Amazon last reviewed its media account in 2017.
Brandtech Group raises $115 million in AI funding
Jean-Marc Antoni will retire into a part-time advisory role.
Discord rolls out rewarded, gamified ads called Sponsored Quests
Starting next week, advertisers can display ads within the social platform and give users gameplay challenges they’ll be rewarded for completing while streaming.
Will AI power a reboot of full-service agencies?
In a year where major agency groups are ramping up their AI efforts, the convergence of media and creative holds the key to dismantling silos.
How to avoid shiny object syndrome
In the constant pursuit of the next newest thing, the industry often overlooks the real benefits of technology.
.jpeg&h=268&w=401&q=100&v=20170226&c=1)
Publicis stock price hits €100 for first time as valuation soars
Employees who are entitled to shares will benefit from jump in the stock price.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Pfizer moves creative from IPG to Publicis after just 10 months
Pharma giant consolidates global creative business with Publicis months after splitting duties between the two holding companies last May; IPG retains PR and health briefs.
Agency Report Card 2023: M&C Saatchi
After a year marked by volatility, significant leadership change, and agency consolidations, M&C Saatchi should be poised for a comeback in 2024—or so we hope.
.png&h=268&w=401&q=100&v=20170226&c=1)
Agency Report Card 2023: Havas Creative
Amidst talks of a potential IPO from parent Vivendi in 2024 or 2025, Havas’ commitment to sustainability will be a defining factor in its positioning and longevity in the market.
Agency Report Card 2023: Havas Media
From selloff rumours to the Shell backlash, 2023 was not a quiet year for Havas Media.
Agency Report Card 2023: AKQA
The design-led agency continues to produce interesting work, but we didn’t see enough evidence of business growth or benefits from its partnership with Grey.
.png&h=268&w=401&q=100&v=20170226&c=1)
Agency Report Card 2023: Wunderman Thompson
As the curtain falls on a year of connected customer experiences, integrated communications, and business growth, Wunderman Thompson, now part of VML, embraces a fresh chapter. With new leadership at the helm, they set sail toward a brighter future.
Agency Report Card 2023: Assembly
2023 was a transitional year for the agency as they embarked on their first full year with the Assembly identity, one in which they hit financial targets and delivered client satisfaction, but still remained a little quiet to the market.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpeg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
