work of substance

Jan 30, 2015

Wrapup: 9 things you need to know this week

The soaring value of Chinese brands, nine-year McCann veteran Greg Armshaw's move to a startup, why local agencies are falling behind, the role of craft in creating powerful brand experiences, and the debut of a new player in Southeast Asia's programmatic space: Here's a roundup of the stories you might have missed this week.