warc

Mar 25, 2024

Cadbury's Shah Rukh Khan ad is most-awarded effectiveness campaign in WARC rankings

Meanwhile, Samsung takes the top spot for the top 10 advertisers for effectiveness.

Mar 19, 2024

Skinny NZ's 'Phone It In' is most-awarded media campaign in WARC rankings

Meanwhile, Unilever retained its title as the top advertiser, a position it has held for five consecutive years in the WARC Media 100 rankings.

Mar 12, 2024

Cheil's 'Knock Knock' is APAC's most-awarded campaign

WARC Creative 100 rankings: Plus, Leo Burnett Mumbai led APAC as the world's 8th most-awarded creative agency last year.

Oct 16, 2023

Partha Sinha on the power of an idea

At an event hosted by The Times of India and WARC, Sinha revealed how creativity can drive brand success in a fast-paced digital world.

Aug 20, 2023

Majority of advertisers set to invest in programmatic as cookie dies

Warc report sees higher programmatic spending, while 63% of advertisers are also now relying on second party data, according to IAB.

Mar 21, 2023

Ogilvy and Wavemaker's Mumbai offices excel in Warc Effective 100

The two agencies ranked top 5 globally in Warc's ranking of the most-awarded agencies for effectiveness. Their combined campaign, 'Not Just a Cadbury ad' finished 2nd overall.