tsukiji market

As Tokyo’s iconic Tsukiji market closes, will the brand endure?
Oct 11, 2018
David Blecken

As Tokyo’s iconic Tsukiji market closes, will the brand endure?

The Tokyo government wants to preserve one of the city’s strongest cultural assets in a new location, but lacks a strategy.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Baidu PR head apologises after backlash sparked by controversial videos

1 Baidu PR head apologises after backlash sparked by controversial videos

'Hire women: They do all the work and take none of the credit’: Cindy Gallop gets candid with Campaign

2 'Hire women: They do all the work and take none of the credit’: Cindy Gallop gets candid with Campaign

The changing face of political ad campaigns in India

3 The changing face of political ad campaigns in India

Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

4 Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

Pepsi unveils new logo and identity; colours 120 markets in electric blue

5 Pepsi unveils new logo and identity; colours 120 markets in electric blue

Apple's 'Crush' ad elicits backlash from marketing and PR pros

6 Apple's 'Crush' ad elicits backlash from marketing and PR pros

Move and win roundup: Week of May 6, 2024

7 Move and win roundup: Week of May 6, 2024

Baidu PR head departs company following controversial videos

8 Baidu PR head departs company following controversial videos

Is there a place for 'fake OOH' ads in the industry?

9 Is there a place for 'fake OOH' ads in the industry?

‘Duolingo on Ice’ was just an April Fools’ joke. But here’s how the brand made it feel real

10 ‘Duolingo on Ice’ was just an April Fools’ joke. But here’s how the brand made it feel real