superapp

Jul 8, 2021

AirAsia boards Gojek's Thai business to build superapp proposition

By acquiring Gojek's Thai operations, the Malaysia-based budget airline is seeking a regional expansion of its superapp offering.

Apr 14, 2021

Grab plans US IPO: As it looks to bolster its position, what does this mean for marketers?

Experts from Forrester, R3 and Superunion provide insight on what opportunities the listing, expected to be the largest-ever US IPO by a Southeast Asian company, will open up for marketers in the region.

Jun 1, 2020

Grab to add plum position to its advertiser offering

With a premium top-of-the-app position set to reach millions every day, Grab Ads is enhancing its full-funnel offering, according to regional head Ken Mandel, a speaker at this week's Campaign Connect virtual conference.