summer
Jul 9, 2013
More than 50,000 express purchase intent for Coca-Cola's nicknamed bottles in China
SHANGHAI - One month after the above-the-line nationwide launch of Coca-Cola's 'nickname' campaign, social listening tools found more than 50,000 consumers expressing purchase intent on Sina Weibo, Tencent Weibo, and Renren.
May 31, 2013
Hot town, summer in ad city: TVC roundup
ASIA-PACIFIC - With June just a few hours away, we decided to scour the interwebs for the latest summer-themed commercials from around the region. We'd like to add more, so please tweet your favourites to @CampaignAsia or contact us on Facebook.
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