Dec 3, 2015
Singapore Marathon boss: Brands need to see beyond logos and banners
SINGAPORE - Too few brands in Asia truly understand how to activate around mass-participation events such as this weekend’s Singapore Marathon, according to the MD of the event's organiser.
Dec 2, 2011
OPINION: Singapore Marathon’s brand partners are running on empty
The Official Singapore Marathon is on Sunday 4 December and you would expect the sponsors and partners to be aggressively marketing the tie up but unbelievably none of them really are.
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