May 29, 2015

Australian marketers missing the mark on social media

Infographics from Senesis capture the sentiments, behaviours and preferences of Australian consumers on social media. Please see the related-article link at the bottom of the page for more on this research.

May 29, 2015

Australians aren’t interested in conversations with brands: Survey

AUSTRALIA - According to new research from Sensis, marketers are missing the mark when it comes to engaging consumers on social media, with many respondents stating that they want nothing at all to do with brands.