sabrina lee

Sep 3, 2014

China’s global ambitions: If brands can make it here, can they make it anywhere?

In August, Campaign hosted the Brand China Roundtable to bring together leaders and decision makers at young and old Chinese brands to discuss the challenges and opportunities they face as their products and names cross over to the global stage. Here’s some insights from that conversation.

Mar 3, 2014

China marketers lengthening agency relationships: R3

CHINA - The nation’s marketers work with fewer agencies and stick with them for longer, finds an R3 study.

Apr 13, 2010

R3 hires Sabrina Lee as director of R3-GC China

BEIJING - Global marketing consultant R3 has appointed Sabrina Lee (pictured) to the newly created role of director of R3-GC China.