HONG KONG - This morning's finale of Campaign Asia-Pacific's series of webcasts for the year, presented in association with Turn, investigated the key ingredients to optimise not just programmatic buying campaigns, but the whole brand-agency-technology relationship.
HONG KONG - Ever since the Stone Age, tools have changed the way we work, both building and toppling empires. That’s why understanding the latest digital technology is essential to your business. If you’re wondering about how programmatic buying could change the way you do things (or should), our webinar series with Turn is the place to learn.
HONG KONG - Prognostications about programmatic’s push beyond real-time bidding (RTB) into mainstream media buying are piling on. Are you prepared for your programmatic future? The final webinar in our series can help.
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