Oct 13, 2015

How bad is ad fraud in China?

Although ad fraud plagues programmatic everywhere, it's particularly pernicious in China, according to the second in our two-part guide to programmatic in China, based on a report from R3 and RTBAsia.

Oct 12, 2015

A guide to China's programmatic landscape: Part 1

While China's programmatic ecosystem lags behind other developed markets, it is rapidly evolving and has, in some cases, created solutions unique to the marketplace, according to a whitepaper jointly crafted by R3 and RTBAsia.