Jun 6, 2017

PR360 kicks off activism and trust debate

More than 200 delegates participated in Campaign Asia-Pacific’s PR conference, which explored the overall theme of brand activism and purpose.

Mar 12, 2014

What makes an award-winning PR campaign?

HONG KONG – The Council of Public Relations Firms of Hong Kong (CPRFHK) convened a panel last night to try and figure out why creative agencies often win PR awards at the expense of the profession’s specialists.

Apr 25, 2013

SOPA panel: Seeing brands as publishers and content producers

HONG KONG - A panel presented yesterday by SOPA (the Society of Publishers in Asia), in cooperation with Campaign Asia-Pacific, focused on the changing dynamics between brands and media owners.

Nov 8, 2012

Digital Media Awards: What was good—and what wasn't?

BEIJING – Four members of the jury panel for the Digital Media Awards took the stage at the Digital Asia Festival today to share their insights on the process of sifting out award winners from among 105 finalists, including which case studies really grabbed their attention (for better or worse).