oricom
Ogilvy retains Korea Exchange Bank
SEOUL – Diamond Ogilvy has retained the Korea Exchange Bank (KEB) following a pitch that is understood to have included at least five agencies.
Kookmin Card awards creative duties to Innocean in post-pitch turnaround
SEOUL – Kookmin Bank is understood to have transferred creative duties for its US$20 million credit card account to Innocean Worldwide after having initially retained incumbent Oricom after a two-way pitch.
KT&G appoints JWT to creative and media business in Korea
SEOUL – Korea Tomorrow & Global (KT&G, formerly Korea Tobacco and Ginseng) and subsidiary Korea Ginseng Company (KGC) have handed creative and media duties to JWT Adventure in Korea, following a pitch that also included incumbent TBWA and Oricom.
KT&G calls review of US$30m creative business in Korea
SEOUL – The Korea Tobacco and Ginseng Corporation (KT&G) has called a review of its entire creative business in the domestic market.
Woori Investment & Securities reviews creative in Korea
SEOUL - Woori Financial Group has called a creative review for its investment arm, Woori Investment & Securities in Korea.
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