oral care
Wrigley uses celebrity cats and camels in summer campaign
Wrigley Hong Kong has launched a summer campaign for its Extra and Eclipse brands using its 'Sunbathing Camel' mascot, classic cartoon character Garfield and local celebrity cat Tsim Tung Brother Cream—as well as a new tin design and free Asia Miles—to generate consumer excitement.
Singapore launches online challenge with a 'Listerine bloggers dare’
The ‘Listerine bloggers dare’ challenges Singaporean's knowledge of oral care.
Extra gum launches idols endorsed campaign to drive brand awareness in China
Wrigley’s chewing gum brand Extra takes fans on a romantic journey to the dessert of Dunhuang in China for its 2010 thematic campaign to boost awareness.
Jaime Prieto to oversee international Colgate-Palmolive account at Y&R
HONG KONG – Current CEO at Y&R Hong Kong Jaime Prieto (pictured) has added an extension to his role as the international managing director for the Colgate-Palmolive account, overseeing Asia, India, Eurasia, Africa/Middle East and Australia.
Jaime Prieto to oversee international Colgate-Palmolive account at Y&R
HONG KONG – Current CEO at Y&R Hong Kong Jaime Prieto (pictured) has added an extension to his role as the international managing director for the Colgate-Palmolive account, overseeing Asia, India, Eurasia, Africa/Middle East and Australia.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpeg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
