oracle marketing cloud
Jun 21, 2016
Before dreaming about AI, get fundamentals right: Oracle
Kevin Akeroyd, GM & SVP of Oracle Marketing Cloud, speaks to Campaign Asia-Pacific at Cannes about getting the fundamentals of data correct, before AI comes into the picture.
Apr 7, 2016
Clear vision and creativity key to unlocking marketing automation benefits: Oracle
SINGAPORE – When it comes to marketers grappling with the multitude of technology at their disposal to do their jobs, there are two distinct challenges at play, according to Oracle: managing the potential of content marketing and optimizing it across multiple channels.
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