The Biden administration will be night and day from the Trump White House, but also distinct from the last Democratic president.
Transfixed as yesterday's election in the US played out over digital and social channels, Laura Gordon, business development director, Asia Pacific, Omnicom Media Group, was struck by the powerful lesson the election holds for brands.
In the old days of, say, 2004, America's nightly primetime TV news bulletins were the dominant campaign battleground.
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