Partners expect immediate impact from Lowe Profero combination
The acquisition of digital network Profero not only gives Interpublic's Lowe and Partners an overnight digital upgrade but will also result in significant new business, an expansion of business with existing clients and greater market opportunities on a global basis, according to Lowe and Partners CEO Michael Wall.
Lowe and Partners on populist creativity
SPIKES ASIA - Day three of Spikes Asia 2011 saw Lowe and Partners global CEO Michael Wall, and Lowe Philippines ECD Leigh Reyes co-present ‘For the many not the few: populist creativity in Asia’.
INTERVIEW: Lowe and Partners’ Michael Wall to speak at Spikes 2011
SINGAPORE – Ahead of a presentation at Spikes Asia 2011, Global CEO at Lowe and Partners Michael Wall, tells Campaign about letting the agency’s creatives - and its work - do the talking.
VIDEO: Lowe's worldwide CEO Michael Wall talks about regrouping the regional portfolio
Lowe's worldwide CEO Michael Wall talks about regrouping the regional portfolio
VIDEO: Lowe global CEO Michael Wall on regrouping the regional portfolio
SINGAPORE - Michael Wall, CEO of Lowe Worldwide, believes that Singapore has regained its prominence on a global basis and spoke to Campaign about his plans to regroup Lowe's regional portfolio and offer ground-breaking work.
Lowe appoints Rupen Desai as president for Southeast Asia
SINGAPORE - Lowe & Partners has appointed Rupen Desai to the newly created role of president for Southeast Asia in a move the agency says represents a statement of its intentions in the region.
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