GLOBAL – India has the highest clickthrough rate for Facebook ads in the world, with an average CTR of 0.048 per cent, followed by Italy and Mexico, according to a study by digital marketing software company Kenshoo.
SINGAPORE – Lenovo has launched the ‘For those who do’ campaign, through Saatchi & Saatchi, to position itself as a company that creates technologies to help people achieve their goals. Indonesia is one of the key emerging markets to see the campaign first.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins