mec singapore
4As appoints first female president
SINGAPORE - The Association of Accredited Advertising Agents Singapore (4As) has appointed Connie Chan (pictured) as the first female president in the history of the 64-year-old association.
Caltex offers discounted fuel on Singapore's National Day
SINGAPORE - Petroleum brand Caltex has launched a new National Day campaign, entitled “The fuel democracy” campaign, to give drivers a reason to celebrate the country's 47th birthday.
Pearlson rejoins MEC Singapore after 2.5 years
SINGAPORE - MEC Singapore has appointed Samantha Pearlson as its regional search director, responsible for developing MEC’s search engine marketing and search engine optimisation offers, while ensuring world-class execution across the agency's regional clients.
CASE STUDY: How Transformers changes consumers' online experience
SINGAPORE - United International Pictures (UIP) Singapore rolled out an integrated marketing campaign, combining online digital media and an offline event, for the launch of ‘Transformers; Dark of the Moon’ in Singapore.
BBH turns 'like' into cash with Singapore's biggest tip jar
SINGAPORE – To promote the second series of the TV show Can you Serve?, BBH Asia Pacific has created the nation's biggest tip jar which allows users to vote for their favourite service establishment through canyouserve.com.
MEC Asia-Pacific makes two key hires
ASIA-PACIFIC - MEC has today unveiled two regional hires, with Janice Hong appointed chief commercial officer and David Primmer named head of trading, both effective immediately.
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