LOTTE group was established in 1967 and has since grown to become South Korea’s fifth biggest conglomerate encompassing four key business areas
There seems little room to move at the top of our top 100 brands ranking, but a shakeup is on the cards in the entertainment space.
Meanwhile, the ageing population is responsible for growth in product categories related to health and wellness.
Brands looking to ditch the conventional can check out the city’s unique event venues.
Lotte wants Japanese people to look up from their smartphones, and maybe even buy one of its ice creams.
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