HONG KONG - PHD has won a major piece of new business: a two-year retainer-based account for the Hong Kong Jockey Club (HKJC), which OMD had held for the past four years.
HONG KONG - In the run-up to the FIFA World Cup this June, and to counter aggressive advertising by local lending companies, Ping Wo Fund Advisory Committee (PWFAC, 平和基金) has launched a campaign with the perhaps impossible goal of discouraging the public from gambling on football.
HONG KONG - McCann Worldgroup and Weber Shandwick have galloped into the year of the horse with a major piece of new business: a creative project for the Hong Kong Jockey Club's (HKJC) 130th year-long anniversary campaign.
HONG KONG - Campaign recently visited the Lamborghini showroom in Wan Chai, unfortunately not for a test-drive, but to talk to Josephine Lee, the brand's marketing general manager for Hong Kong and Guangzhou.
HONG KONG - Dennis Ma, the business director working primarily on the Hong Kong Jockey Club (HKJC) account at OMD Hong Kong, resigned last week, due to health reasons.
HONG KONG - The Hong Kong Jockey Club (HKJC) is tipped to have moved its media business from incumbent Mindshare to OMD.
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