guangming

Apr 16, 2014

McCann Erickson Beijing cuts creative staff

BEIJING - McCann Erickson (ME) Beijing has reduced to a 'skeletal' staff servicing key globally-aligned accounts after a prolonged slack in demand for traditional creative-agency services, Campaign Asia-Pacific has confirmed with multiple former staff members whose contracts were terminated in March.

Dec 17, 2010

McCann Guangzhou creates TV campaign for Darlie Toothpaste

McCann Erickson Guangming Guangzhou has crafted a Christmas campaign for its client Darlie toothpaste, opting to talk about its freshness with a twist.

May 7, 2010

UM parts ways with McCann Erickson Guangming Ltd to tackle China alone

BEIJING - Mediabrands has announced that after 21 years of operating in China with a joint venture partner, Universal McCann (UM) will now operate independently under its own brand name.