Even as the covid-19 pandemic has made the brand rapidly rethink its live audience-focused plans, it is focusing on building out tie-ups with mobile operators as it seeks to expand, according to overseas CMO Gregor Almassy.
SHANGHAI - Chinese millionaires are not as thirsty for Moutai, according to Hurun Research Institute's findings from its Chinese Luxury Consumer Survey 2013.
SINGAPORE - French supermarket chain Carrefour is believed to have moved its media business to Mediacom from local group Ad Planet without a pitch.
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