crisis response
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Jul 27, 2010
Is BP's 'Beyond Petroleum' image beyond repair?
GLOBAL - BP, which launched a US$200 million campaign and positioned itself as an innovator 'Beyond Petroleum', has lost its reputation for being an ethical corporation. Will CEO Tony Haward's departure salvage the brand's image?
Jul 14, 2010
DBS Bank chief offers public apology for its service disruption
SINGAPORE – DBS Bank CEO, Piyush Gupta has offered a public apology to his customers for the inconvenience caused by the sudden disruption of its banking and ATM services.
Jul 14, 2010
DBS Bank chief offers public apology for its service disruption
SINGAPORE – DBS Bank CEO, Piyush Gupta (pictured), has offered a public apology to his customers for the inconvenience caused by the sudden disruption of it banking and ATM services for nearly seven hours earlier this week.
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