akira suzuki
Jun 18, 2019
At TikTok, Akira Suzuki wants to usher in a new era for marketing
The former Dentsu creative director sees the video sharing app as an example of a platform that doesn’t just understand its audience, but “sympathises” with them.
Sep 21, 2017
Dentsu and Yahoo Japan’s blind-friendly election website highlights the value of perspective
Approaching things from the standpoint of people with disabilities can lead to better products and communications for everyone.
May 18, 2016
‘Transplant for toys’ draws attention to the need for child organ donors
TOKYO - A shortage of child organ donors is a major problem in Japan. A new initiative for the Green Ribbon Campaign, which supports organ donation, aims to change that by prompting discussion around the topic with the help of soft toys.
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