ad market
Jan 27, 2023
2023 ad market expected to decline 3% in ‘real terms’, according to AA/Warc
UK ad expenditure is forecast to hit £36.1bn in 2023.
Dec 7, 2010
China to overtake Germany as third largest ad market in 2011: Zenith Optimedia
BEIJING - China will overtake Germany to become the world’s third-largest ad market in 2011, and stay at that position throughout the forecast period, according to an adspend forecast by Zenith Optimedia.
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