Sep 30, 2020

Marketers boost influencer spend but are nervous of 'activist influencers'

More than half (55%) of marketers in a Europe-US survey are anxious about working with social-media influencers who are vocal about social and political issues.

Sep 22, 2017

How older marketers stay relevant

An activist mindset will help older marketers adapt to changing times says the author of "A New Marketer".