ab testing

Apr 27, 2021

How Alodokter lifted engagement by 45% using machine learning

CASE STUDY: The healthcare superapp used MoEngage's machine-learning technology and A/B testing mechanism to keep users active and engaged, even when they're not unwell.

Apr 6, 2018

Facebook introduces A/B testing tool

Facebook catches up to Google and offers advertisers an A/B testing tool.