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bluesky

As Bluesky grows, opportunities abound for pharma brands

bluesky pharma social media By Jack O'Brien

The likes of Novartis, Bristol Myers Squibb and AstraZeneca have Bluesky accounts, though none are posting.

Is Bluesky the new #MarketingTwitter? Marketers weigh in

bluesky twitter x By Campaign US Staff

X users are becoming ex-users and fleeing to the new social app founded by X’s co-founder.

PR makes the leap to Bluesky—but what’s the verdict so far?

bluesky elon musk x By Evie Barrett

As social media users appear to flee X in favour of the aptly named alternative—Bluesky—PRWeek UK asks comms pros how they’re finding the new platform in its early days of popularity.

Twitter co-founder's Bluesky Social goes public: What are the benefits and risks for brands?

bluesky elon social media twitter x By Ewan Larkin

Intended to be a rival platform to X (formerly Twitter), the Jack Dorsey-funded app is now open to the public, but brands still seem to be taking a wait-and-see approach.