Even as ad budgets rise in China, agencies are missing out as brands go directly to influencers and platforms. Humphrey Ho breaks down the implications for traditional shops.
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ad agencies
Influencers are eating China's agency lunch
ad agencies
china
humphrey ho
independents
influencer marketing
marketing budgets
Forget templates—Canva wants to run your whole campaign now
ad agencies
cameron adams
canva
canva create
marketers
Unveiled at its 2025 Canva Create showcase in Los Angeles, the platform’s latest tools go beyond design—bringing AI-fuelled production, code-free interactivity and cross-platform localisation into one ecosystem aimed at full campaign execution.
Innovation: Agencies take lead in funding new ideas
ad agencies
Tired of waiting for marketers to get on board, agencies are mobilising the brands by breaking down the cost barrier to adoption.