by Staff Writer | Campaign Asia

May 3, 2021

Benedict Evans: It’s 20 to 25 trillion dollars of ...

How should we think about e-commerce? What is the role of the agency in an ‘unbundled economy’ ? And where do you go to see the next big thing in tech and business? Analyst Benedict Evans divulges his insights in a conversation moderated by Haymarket Media Asia’s Atifa Silk and Facebook’s Leigh Thomas.

Harnessing technology for customer engagement and business growth

PROMOTED

Apr 22, 2021

Staff Writer

Harnessing technology for customer engagement and ...

Industry insiders discuss how technology and the digitalisation of consumerism are strengthening customer engagement and retention

Building resilient brands: marketing leaders on adapting to the mobile era

PROMOTED

Apr 20, 2021

Staff Writer

Building resilient brands: marketing leaders on ...

During an invite-only roundtable, co-hosted by Campaign and InMobi, marketing leaders from across APAC discussed how the rise of mobile has helped brands navigate shifting customer journeys and business strategies, and how to thrive in a decade increasingly defined by data.

Verizon Media APAC Growth Summit: 5G is a democratising force

PROMOTED

Apr 12, 2021

Staff Writer

Verizon Media APAC Growth Summit: 5G is a democratis...

The two-day event looked at some of the hottest tech and digital marketing trends in APAC and beyond.

Report: customer engagement is critical to business growth

PROMOTED

Mar 17, 2021

Staff Writer

Report: customer engagement is critical to business ...

Brands who commit to cross-channel messaging and data-driven optimisation see 12x more purchases per user, 18x more average revenue per buyer, and 8x more buyers.