Max Lenderman
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Nov 23, 2021
Why web 3 is experiential marketing’s biggest frenemy
Marketers need to pay attention to decentralised autonomous organisations, says the CEO of Mudfarm Ventures and a teacher at Denver Ad School and University of Colorado, Boulder.
Sep 24, 2015
Hey, Advertising Week: Where's the experience?
School's co-founder looks forward to a new focus on purpose at next week's show, but experiential marketing seems in short supply.
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