Gregory Crandall
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Mar 17, 2021
How to score virtual audience engagement with ...
Easter eggs, collecting points, AR and avatars can all add up to a more fun and interactive experience for virtual event audiences.
Feb 1, 2021
Fresh tips for getting China's online youth engaged ...
With brand loyalty dropping among young consumers, encouraging interaction, gamification and new experiences through technology can really help. Pico's global activation VP provides recent examples.
Oct 23, 2020
The evolution of events in the ‘new normal’
Borderless, contactless and touchless—delving into new measures that event organisers have to take into consideration moving forward.
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