Connie Cheng
Send feedback to Connie Cheng.
Jul 14, 2014
Fight for share of voice hots up for FMCG brands
In Asia Pacific’s highly competitive, diverse and dynamic FMCG sector it is becoming increasingly difficult for brands to differentiate themselves and stand out among shoppers, writes Nielsen's Connie Cheng.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpeg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpeg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)