Bob Pickard
Bob Pickard is the president and CEO of Burson-Marsteller Asia-Pacific.
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Feb 12, 2014
PR firms: Stop being timid and claim what's yours
Other players are imitating PR approaches and capturing business. It's time for PR to get its act together.
Aug 31, 2010
Opportunities for compelling communication and ...
The rise of digital media and changing nature of journalism has opened up new opportunities for direct, compelling communication and relationship building.
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