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Mar 16, 2001
WEB BRIEFINGS: Lycos Asia takes on new colours for Canon
Canon has launched a campaign on Lycos Asia's network of
websites.
According to Lycos Asia spokesman, Andy Pe, the portal's Web pages in
Singapore, Malaysia, the Philippines, Indonesia and India were
deliberately paled to cyan (not including moving banners) to highlight
Canon's colour printing message.
Mr Pe said the cyan overlay reverts to its normal state once users click
on the Canon banner.
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