
Visa revamps branding with new card design
Visa International has announced plans to revamp its brand identity and structure including a new look for the logo and changes to the card design features. The rebranding is said to be part of a plan to better reflect the new payment opportunities offered by Visa. A major communications campaign will be rolled out between now and the end of the year to support the initiative.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Cutting through complexity with humanised communicat...
At a recent dinner and panel event hosted by Campaign Asia-Pacific and We. Communications, We.’s President of APAC Nitin Mantri says that “APAC communicators are among the least likely to believe that things have stayed the same,” and humanised storytelling is required to close the gap between what organisations say and what audiences hear.
Beyond buzzwords – Moving purpose from marketing to ...
Industry leaders gathered for an off-the-record roundtable to discuss “The Role of Brands in improving People’s lives” hosted by AIA at the Cannes Lions International Festival of Creativity (Cannes Lions).
Asia-Pacific Power List 2025: Abdul Sani Abdul ...
Sani's visionary leadership continues to position RHB Banking Group at the forefront of Malaysia’s financial sector, driving innovation and redefining industry standards.
Cannes Lions 2025 rocked by multiple controversies ...
A week after the festival closed, São Paulo-based DM9, part of the DDB network, withdrew three award-winning campaigns. Meanwhile, LePub’s New Balance case is under fire for unverifiable claims, and a Budweiser campaign by Africa Creative is facing criticism for skirting music licensing rules.