Staff Reporters
Mar 12, 2019

Tourism Australia seeks PR agency for China

A tender calls for a wide range of PR services under a 24-month term.


Tourism Australia has issued a tender for public relations services in China.

The tender includes two service components, and agencies may participate in only one. The first encompasses:

  • Strategic PR programs
  • Media relations and publicity
  • Content and editorial
  • Hosting programs
  • Influencer programs
  • Social media
  • Brand and reputation management
  • Business events.

The second service component is for social media only.

The length of contract will be 24 months from 1 August 2019 to 30 July 2021, with an option to extend for a further 12 months.  

According to the tender documents, the tender closes on 8 April. Shortlisted agencies will be notified on 20 May. Presentations will take place from 10 through 14 June, and the final decision will be announced on 12 July.

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