The three month programme, titled digital:works, will run out of Shanghai at the university’s School of Journalism for three days a week, starting 10 April.
The classes will be taught by senior digital professors, teachers at Fudan, digital experts who have worked with Omnicom in the past and digital marketers in the area.
The classes will be taught by senior digital professors, teachers at Fudan, digital experts who have worked with Omnicom in the past and digital marketers in the area.
VP of Omnicom Asia-Pacific digital development Jason Kuperman (pictured) said the media group launched the programme to strengthen the digital industry as a whole and prepare thinkers for clients’ future demands.
