Jane Leung
Sep 7, 2010

Nike launches app with GPS system for running fanatics

The Nike+ GPS app is now available for running fanatics to help track their exercise routines and keep motivated.

Nike launches app with GPS system for running fanatics

The ‘Nike+ GPS’ app is built with an accelerometer and GPS system to help users track their exercise rountine and stay in shape. The app tracks pace, distance and running routes complete with an audio feedback system so runners don't have to look down at a screen. A playback function also helps runners keep track previous efforts.

The app allows users to upload their information to Nikeplus.com in order to share training tips and personal advancements with friends and the rest of the Nike+ community.

For those looking to beat their personal best, the ‘Challenge me’ feature helps runners compete against previous running records.

Related Articles

Just Published

1 day ago

Dentsu organic revenue declines 2.4% in 'encouraging...

Organic revenue fell 0.9% in Japan and 3.5% internationally in the first quarter, but overall underlying profit grew 20.8% as margins improved.

1 day ago

Singed by antitrust fine, Alibaba posts first ...

The tech giant posted an operating loss of RMB 7.6 billion ($1.1 billion) due to a RMB 18.2 billion ($2.78 billion) fine levied by China’s market regulator.

1 day ago

Thai mom-and-pop shops get a free geo-targeted boost

With help from Dutchmill Group and Wunderman Thompson, more than 200 micro retailers are starring in their very own ads and enjoying higher revenue. This delightful initiative has made Ad Nut's week.

1 day ago

Campaign Crash Course: Tips for marketers to tap ...

As marketers look for more effective ways to target consumers, gaming is rapidly emerging as a great way to catch their attention. Here's how marketers can tap this opportunity.