Jane Leung
Sep 7, 2010

Nike launches app with GPS system for running fanatics

The Nike+ GPS app is now available for running fanatics to help track their exercise routines and keep motivated.

Nike launches app with GPS system for running fanatics

The ‘Nike+ GPS’ app is built with an accelerometer and GPS system to help users track their exercise rountine and stay in shape. The app tracks pace, distance and running routes complete with an audio feedback system so runners don't have to look down at a screen. A playback function also helps runners keep track previous efforts.

The app allows users to upload their information to Nikeplus.com in order to share training tips and personal advancements with friends and the rest of the Nike+ community.

For those looking to beat their personal best, the ‘Challenge me’ feature helps runners compete against previous running records.

Source:
Campaign Asia

Related Articles

Just Published

5 hours ago

Meta’s ad billings propel 27% revenue surge

The tech giant has more than doubled its revenue from AI-powered ad tools. However, it expects lower revenue for the second quarter.

5 hours ago

What Swifties can teach CMOs about the internet

Marketers could learn a thing or two from Swifties’ understanding of the internet's machinations and willingness to learn more for the sake of their idol.

10 hours ago

McCann Worldgroup China MD exits

Shu Wu has left the network to join the client side.