Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+852 3175 1913
Feb 22, 2002
HEADLINES: Pfizer taps JWT for Viagra launch in Philippines
Pfizer has appointed J. Walter Thompson to formulate a total communications plan for the Viagra account in the Philippines. There was no pitch for the business, which was assigned to JWT on the strength of the agency's relationship with Pfizer. Although the media budget has yet to be set, it is believed that MindShare will likely win the media agency of record assignment. There were no incumbent agencies because Viagra has yet to launch a major campaign in the Philippines.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
+(900+x+600+px)+(3).png&h=334&w=500&q=100&v=20250320&c=1)
+(900+x+600+px).jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
+(900+x+600+px).png&h=334&w=500&q=100&v=20250320&c=1)
+(900+x+600+px)+(1).png&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
22 hours ago
Agency Report Cards 2024: We grade 25 APAC networks
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
19 hours ago
Tim Hortons fuels the 'Canadian Dream' in new campaign
Kiefer Sutherland Asks, “How Come We Never Talk About the Canadian Dream?”
19 hours ago
Why has GroupM lost its way for so long? The buck ...
The visceral response to the latest restructuring has been a lament for the way the holding company has moved too slowly and downgraded its agency brands over many years.
22 hours ago
Agency Report Cards 2024: We grade 25 APAC networks
The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.
22 hours ago
Droga5's Tara Ford on big work, bold moves, and why ...
The award-winning chief creative officer discusses leaving ANZ at its peak, joining Accenture Song UK, and what's next for creativity ahead of Cannes.