According to sources close to the pitch, Euro RSCG Adwork’s campaign for Kalbe Farma’s cough brand Woods, which the creative agency won in 2007, was a major factor in being invited to pitch for Entrostop.
Euro RSCG Adwork wins Kalbe brand
JAKARTA - Euro RSCG Adwork in Indonesia has reportedly won Entrostop, a drug to alleviate diarrhoea and one of Kalbe Farma's major brands, after a three-way pitch involving Hotline and JCK.
According to sources close to the pitch, Euro RSCG Adwork’s campaign for Kalbe Farma’s cough brand Woods, which the creative agency won in 2007, was a major factor in being invited to pitch for Entrostop.
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