Carter Murray replaces Laurence Boschetto as CEO Draftfcb Worldwide

Murray, 38, started his career with Leo Burnett in Chicago and has since worked as CMO and worldwide account director for Nestlé as serving as a member of the executive committee at Publicis Worldwide. He will be based in New York. 

"I hired Carter to be my regional new business director at Leo Burnett EMEA and then immediately brought him to Publicis Worldwide when I went there," former Publicis global chief Richard Pinder who has worked with Carter at Leo Burnett and at Publicis told Campaign Asia-Pacific. "Why? He's a (massively decent) force of nature. Charming and engaging and with a capability to listen and learn that has propelled him to the very top."

Michael I. Roth, Interpublic’s chairman and CEO commented that he welcomed Carter for the role at an important time for the agency. “He understands consumer advertising and brands, has demonstrated the ability to motivate diverse teams and raise the quality of creative work, nurture client relationships and win global business." 

Boschetto will remain with the agency through a transitional period and then serve as senior advisor to IPG in a consulting capacity. Howard Draft will continue in his role as executive chairman at Draftfcb.