Matthew Miller
Nov 8, 2019

By the numbers: A surplus of Singles' Day stats

500 million. 37 billion. 760 million. Alibaba's Singles' Day sure generates a lot of numbers. We've sorted through the deluge to curate this list of the most interesting double-11 stats. If you want to sound smart come Monday, start here.

A scene from last year's extravaganze (Getty Images)

Alibaba's Singles' Day sale spawns a mind-numbing avalanche of really big numbers. And we've got them here. But also, some smaller numbers that also tell interesting stories about this year's sale. Plus, we threw in a few analyst and observer insights for good measure. Here we go.

Update, 12 November Here is Alibaba's GMV gross merchandise value...

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